Using RSS promotion to increase targeted website traffic

Using RSS promotion & marketing to get more targeted website traffic.

Ever since I heard of podcasting, I have heard more and more about RSS. Previously I just thought RSS was something out of my league and when I read more to understand it, I didnt just get it easily (maybe am just some slow learner).

After a few weeks of digging and reading, I have come to know A LOT about RSS feeds. I got a lot of "insider" info how people are utilizing RSS marketing and promotion to get the search engines to crawl them in no time (of course resulting in increased targeted website traffic). The other option would be to wait for weeks before the search engines do their "Dance" to index new sites. And that did not even guarantee increased website traffic results. Using RSS promotion can actually give you a way better advantage over your competition. You can derive the advantages of having your website exposed by the fact that your RSS feeds are picked up by various aggregators on the web and delivered to feed subscribers, who actually subscribed to receive that kind of information in your feed. This is an ingenious way of using RSS promotion for increased website traffic because these are a targeted people who will be interested in whatever your feed has to offer. Also with RSS promotion, when you update your feeds, instead of waiting for the search engine spiders to come (in 4-6 week's time), it is actually the search engines that will look for you and index your website immediately. I actually heard that there are services on the net that will actually "ping" your feed and alert the search engines that you have updated your feeds, so that every time you update, the spiders will index it way faster.

Also its easy to understand why search engines are worried about RSS feeds and RSS promotion, apart from people being able to get backdoors to SE directories, RSS feeds will eliminate the need to search and check your email because once you are subscribed to the RSS feeds that you are interested in, you will constantly get information directly aggregated by your RSS reader. You wont need to go the search engines to search. Therefore resulting in less traffic to the search engines, which means SE's are missing out on some "Pay-per-click money" Click here to read this interesting article The Search engine secret that levels the playing field for everyone.

I am so enthused by the many application of RSS in promoting increased targeted website traffic, not to mention its applications in podcasting, delivering weather updates its possible application is schools to update students on homework etc, latest stock quotes delivery.... etc.

Staring out in RSS promotion and marketing is as easy with some RSS tools like MyRSS Creator in the market. Instead of spending your next two months trying to learn the nitty gritty of RSS, these guys have broken it all down to just filling forms wioth appropriate details and you will be done. I copied the following from their website on some of the services they provide for a $19.97 monthly charge:

  • Automatically publish your RSS 2.0 feed in under 10 minutes
  • Automatically submit your RSS feed to the top 10 engines & directories such as Yahoo, MSN, Syndic8, Feedster and more.
  • Automatically create all of your subscription buttons and have those buttons in an automatically created feed index page
  • Show the full content of your feed to users that did not have a feed reader with the click of a button
  • Accurately track your feed usage. All way down to how many clicks
  • Deliver audio, video, PDF files or virtually any document in your feed. (for podcasting)
  • Automatically ping the major search engines to have them update your feed instantly any time you add a news item
  • Promote your brand with your logo image in your feed
  • Reach an entire new market & have great visibility quickly
  • Deliver your messages directly to users desktop
  • Generate traffic & have your feed show up in multiple websites
  • Automatically create your Podcast and have us host your mp3 files
  • Easily do all of this and more... with no software...in under 10 minutes?
Increasing website traffic is the greatest challenge in online business, and once you have it, everything should be bread and butter. I think using RSS  for increased targeted website traffic is going to gain a lot of popularity and in a few years, if you are not using it, you will probably not be able to rank good in the search engines.
If you haven't joined the RSSwagon yet, consider joining before it is full with your competitors. By the time they join the RSS wagon, you will have seized a considerable online presence. Below, find articles that are relevant on RSS promotion and increasing website traffic.

Monday, June 13, 2005

How RSS promotion will increase your website traffic and business success!

How RSS promotion will increase your website traffic and business success

Improve Your Search Engine Rankings

RSS promotion will hugely improve your rankings for the most important search engines and at the same time, through RSS specific search engines and directories, increase website traffic. It will generate totally new traffic for you and help you increase the power of your existing traffic sources. RSS promotion will get you listed almost immediately, even at directories like Yahoo!, and will get you #1 positions for your most important keywords and phrases.And the best part: it's free and quick; takes less than a day to do.[To get the "Backdoor to Yahoo! secret", click here]

100% Content Delivery

Forget about spam filters that are keeping your content away from your subscribers. RSS promotion gets 100% of your content delivered. This works for direct marketing messages, e-zine publishing, customer support and so on. With RSS promotion you can even easily deliver daily or hourly news to your subscribers, and everything else as well. RSS will help you expand your content delivery to daily content updates, content updates by interest, content updates for different target audiences and so on. Use one RSS feed to deliver your daily news and the other to deliver in-depth articles, and so on... And don't forget about the power of RSS personalization and autoresponder messages, which are already possible.

Discover New Marketing Opportunities

New times bring new marketing opportunities, and RSS is the leader in this area as well.

  • Use it to increase the sales of your affiliates by providing them with RSS feeds to better promote your products.
  • Launch your own RSS product feeds and digital catalogues (Amazon started publishing those not long ago) that bring your products directly to your recipient's desktops. Amazon is doing, but not many other people yet. Be among the first and get a lion's share of your target market.
  • Market through branded RSS aggregators and establish a constant connection with your subscribers. It's just like having a branded e-mail client that your customers and prospects are using every day ... but much cheaper.
  • Find innovative ways of delivering your ads and direct marketing messages directly to your audiences, making sure they are actually read.
  • Autoresponders are a great marketing tool, but are becoming ineffective because your prospects just don't want to give you their e-mail addresses. RSS gives you this very same power, but without the fear people have with e-mail.
  • Use RSS to market to your existing customers, affiliates, business partners and employees/team members.
  • Publish your own "podcast", a special RSS feed, which carries audio. Perfect for your own audio "radio station" or for getting your voice to your readers, without having to worry about too large e-mail attachments. Podcasting got so big that not only every respected internet marketers is using it, but also huge corporations like GM.
  • Use RSS to deliver latest posts and topics from your forums directly to your readers, to increase forum popularity and the quantity & quality of conversations.

Get Your Content Published On Other Web Sites

Get your content easily published on other web sites to reach new audiences and use their traffic to increase your own sales, as well as achieve greater recognition as an expert in your field.
Again, it's free and easy, and has the potential of bringing your content to thousands and thousands of new prospects, who are ready to buy now.

Generate New Subscribers More Easily

Internet users are reluctant to subscribe to any more e-mail newsletters, but because RSS is so easy to control they don't have any problems with subscribing to new RSS feeds that match their interests. That means that by having an RSS feed you can raise your visitor-to-subscriber conversion easily. Just imagine how converting more visitors in to subscribers will improve your long-term sales ... every additional subscriber you get means a new potential sales and a long-term relationship that could lead to dozens of sales on the long-term, especially if you convert him in to an affiliate. If however you're not using RSS, these sales could easily be lost.

Don't Worry About Messages From Your Customers Not Reaching You

E-mail messages, yes, even those from your customers and their business enquieries, are often lost due to spam filters. With RSS, no messages from your customers or prospects will ever get lost again. That means that you'll now capture every business enquiery and respond accordingly, turning it in to a real sale.

How do I start my RSS promotion campaign?

Before RSS writing tools, in order to create your own RSS feed, you needed to know the hard-nut cumbersome XML code. Previously only the big companies like Yahoo, CNN etc were able use RSS because they could hire techies to do this for them. Thankfully, there are a number of affordable RSS tools that you could use to create your RSS feed.Most I have seen are software like Tristana RSS Writer:($25) , Simple software that is easy to use to create RSS feeds and FeedForAll: ($52.37) ( looks like a nice suite of software. Never used it myself.) These RSS tools will just create RSS feeds and thats it.But nothing really stands out like MyRSSCreator program. Apart from creating the RSS code and RSS feed URL, this RSS tool goes the extra mile of helping you publish the RSS feed, host everything for you, provide all the graphics, ping your websites feed to update the search engines automatically everytime you update. Here are the features from their website:

  • Automatically publish your RSS 2.0 feed in under 10 minutes
  • Automatically submit your RSS feed to the top 10 engines & directories such as Yahoo, MSN, Syndic8, Feedster and more.
  • Automatically create all of your subscription buttons and have those buttons in an automatically created feed index page
  • Show the full content of your feed to users that did not have a feed reader with the click of a button
  • Accurately track your feed usage. All way down to how many clicks
  • Deliver audio, video, PDF files or virtually any document in your feed. (for podcasting)
    Automatically ping the major search engines to have them update your feed instantly any time you add a news item
  • Promote your brand with your logo image in your feed
  • Reach an entire new market & have great visibility quickly
  • Deliver your messages directly to users desktop
  • Generate traffic & have your feed show up in multiple websites
  • Automatically create your Podcast and have us host your mp3 files
  • Easily do all of this and more... with no software...in under 10 minutes?
Their service is $19.97/month and it is a web based program where one can create an RSS feed by filling a form. No website needed, they host everything for you, no software download, you wont need a feed reader to read your feeds. With the 30-day trial you can use this RSS tool to Create Your First RSS Feed Right Now, FREEAs I mentioned in my post before, RSS can be used to your advantage to increase and get more website traffic. If you are not using it already, maybe you are not too late, but I would strongly advice you to check it out before it is saturated.

posted by B_to_the_O at 7:47 AM

1 Comments:

Post a Comment

<< Home